Make sure that the images (including photography, illustrations, logos, charts, and diagrams) used in Crucial materials meet the proper requirements of the licensing agreement by which they were purchased.
Don’t share images purchased by Crucial with a third party.
Secure permission from the owner of an image before copying or downloading the image from the web or any other resource.
A model release is a formal, dated, and signed document that determines the conditions for granting an individual’s image for commercial use. Whenever a person or people are featured in an image, a model release from recognizable individuals must be obtained prior to publication or usage. Model releases are available upon request by emailing firstname.lastname@example.org.
Remember, from a legal point of view, all our images and videos are used for commercial gain, so strict guidelines are in place to protect all parties.
In the event third-party assets (such as images of people, third-party products, brands, logos, images, and music) are required to be used (whether online or on hard copies), please ensure that you speak with a member of the Creative Team or Technology Licensing Council to clear all the rights – including intellectual property rights – before use.
Please also ensure that when an agency is involved to clear the above, that you obtain a copy of such clearances and pass this
Crucial has a collection of company-owned images that are approved for internal and external use. Search internal resources first before choosing stock imagery and/or consult with the brand team for unique needs.